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Hey, there.

I'm Erin, a writer specializing in women's lifestyle topics—mainly wellness, fashion, beauty, and travel. 

I've got over ten years of experience as a journalist, copywriter, editor, trend forecaster, and digital content strategist. (In other words, I kinda know my stuff.) 

Past and current clients include Well+Good, Refinery29, RackedNBCUniversalNYLONGlamour, 
Beautycounter, Garmentory, Gilt Groupe, and Lalaluxe

My sweet spot is bringing complex concepts to life in a way that's smart and persuasive, yet easy to understand and fun to read. (And yes—I do believe people still read things that are longer than an Instagram post. Although I'm good at writing those, too.)